Monthly Archives

February 2017

A Stronger, Smarter Asphalt for Attendees at CONEXPO – CON/AGG

By | Asphalt | No Comments

Asphalt ACE FiberCracking and rutting.  These are two top challenges facing asphalt in the market today and the more than 100k attendees at the upcoming CONEXPO – CON/AGG Convention in Las Vegas are more than familiar with these performance issues.

Surface Tech heard the unique needs of the asphalt market and developed an innovative additive technology, known as ACE Fiber, to increase asphalt performance by reducing cracking and rutting.  Testing of ACE Fiber shows a 140% increase in crack resistance and 60% increase in rut resistance.
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Surface Tech Makes an Impact at World of Concrete

By | Concrete, eTools | No Comments
concrete e-platform unveiling

WOC attendees were invited to the Surface Tech Suite at the Wynn Encore for the unveiling of the groundbreaking e-platform.

The glitz of Las Vegas set the stage for Surface Tech’s unveiling of its groundbreaking e-platform at the Wynn Encore Las Vegas during the World of Concrete trade show event.

Attendees at 2017 World of Concrete were invited to see first-hand the rollout of the e-platform tooklkit.

“Many likened it to Uber or Amazon for the concrete industry,” said Bryan Goerger, Vice President/General Manager of the Concrete Division. “The excitement for this tool and how it will reinvent the concrete industry was contagious.  I lost count of how many times we heard the word, ‘wow!’.”
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ACE Fiber Distribution Team Sets Focus for 2017

By | Asphalt | No Comments

ACE Fiber annual National Distribution Partners MeetingRepresentatives from across North America recently gathered in Las Vegas to engage in the first annual National Distribution Partners Meeting. The session, hosted by Surface Tech and BreakThrough Technologies, provided insights on the current asphalt market, the unique values that ACE Fiber brings to the customer, 2016 testing results and plans for 2017, special dosing protocols, and Surface Tech’s goals for 2017 and beyond.

Guest speakers, industry specialists and members of the academic community joined the sessions to provide insight on the testing, current market and meeting customer’s needs.

“The informational format of the session was a success,” said Steve Santa Cruz, President, Surface Tech. “Sharing timely go-to market topics supplied the team with valuable sales tools for 2017.”
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