Taylor Schmidt

Regional Sales Director

Taylor Schmidt brings excellent experience and knowledge of all things asphalt to his role as business development manager for the company. His experience in mix design and placement started from the ground level up on paving crews.

At Titan Transportation he gained experience in sales and dispatch and continued advancing in this area during a later tenure at California Commercial Asphalt (CCA). There he rose from dispatcher and inside salesman to handling all inside and outside sales as well as trouble-shooting jobs. A go-getter by nature, Taylor sold one million tons of asphalt and a combined 500,000 gallons of sealcoat and emulsion for CCA.

Later, as sales manager at Escondido Materials, he broke all prior sales records by putting customer needs first and ensuring the delivery of a quality product. His intense focus on quality helped reduce the amount of bad material credits by 95 percent.

His experience also includes a stint at World Oil Refining where he handled sales of paving and roofing grade asphalts statewide.

Taylor’s dedication to putting the needs of customers first, plus his knowledge of all aspects of asphalt paving, fits well with Surface Tech’s commitment to excellence in providing asphalt solutions that build stronger, longer-lasting pavements.

Taylor Schmidt



As a leader with both creative and analytical skills, Jason oversees the planning, development, and execution of Surface Tech’s marketing and advertising strategies. He has been responsible of late for clarifying the company’s value proposition through a series of new branding executions resulting in a revamped website and other improvements in the company’s strategic marketing initiatives.

Jason brings more than 25 years of industrial design, branding, and manufacturing experience to his new role as CMO. His work has appeared in leading design publications, and he has received numerous international design awards. His portfolio includes more than 40 design and utility patents in the fields of consumer electronics, software, packaging, medical devices, and software. Speed to market, with a critical eye for detail and simplicity, is the driving force behind his multidisciplinary design process.

Jason holds a BS in Industrial Design from The Ohio State University. His previous work experience includes Nike, Proctor & Gamble, Skylab Architecture, and founder of New Studio. 

Stacie Steel

U.S. Northwest

Stacie Steel, PE, offers a depth of experience in asphalt and concrete pavements. She has provided infrastructure-related civil engineering and project management consulting services to both public and private sector clients for the past 20 years.

Stacie’s technical expertise centers around all things pavements: structural design, materials design and specifications, sustainability, life-cycle cost analyses, pavement management, preservation and rehabilitation, QA/QC, materials testing, and forensic evaluations.

Throughout her career, she has worked on paving projects for many national commercial retailers, municipalities, and airports. Stacie has proven leadership and organizational capabilities, as evidenced by earning the President’s Choice Award from the WTS Colorado Chapter early in her career. She currently serves on the WTS Puget Sound Chapter’s TransportationYOU Committee, and is dedicated to ensuring access to local outdoor recreation opportunities serving on the Board of Directors for the Lonesome Lake Preservation Group.