Alex Snell



As an Account Manager, Alex assists in Quality Assurance and training on the various applications of Surface Tech’s ACE Polymer Fiber™ product. He was introduced to ACE XP Polymer Fiber in 2018 and quickly became a leading advocate in its distribution, training, and management of projects.

Alex fully understands the product’s advantages works with owners and engineers to design the innovative pavement solutions available with ACE XP Polymer Fiber.

With more than 15 years of experience in the construction field in Alberta with companies like Volker Stevin and Nilex Inc., Alex knows the business from the ground up. He began his career as a laborer before moving to Quality Control, Project Coordinator and Project Manager/Sales.

Through the years, Alex has established good relations within many sectors of the infrastructure industry, including oil/gas, MSE walls, and roads.

Alex holds a Business Degree in Marketing from Southern Alberta Institute of Technology – Calgary.



As a leader with both creative and analytical skills, Jason oversees the planning, development, and execution of Surface Tech’s marketing and advertising strategies. He has been responsible of late for clarifying the company’s value proposition through a series of new branding executions resulting in a revamped website and other improvements in the company’s strategic marketing initiatives.

Jason brings more than 25 years of industrial design, branding, and manufacturing experience to his new role as CMO. His work has appeared in leading design publications, and he has received numerous international design awards. His portfolio includes more than 40 design and utility patents in the fields of consumer electronics, software, packaging, medical devices, and software. Speed to market, with a critical eye for detail and simplicity, is the driving force behind his multidisciplinary design process.

Jason holds a BS in Industrial Design from The Ohio State University. His previous work experience includes Nike, Proctor & Gamble, Skylab Architecture, and founder of New Studio. 

Stacie Steel

U.S. Northwest

Stacie Steel, PE, offers a depth of experience in asphalt and concrete pavements. She has provided infrastructure-related civil engineering and project management consulting services to both public and private sector clients for the past 20 years.

Stacie’s technical expertise centers around all things pavements: structural design, materials design and specifications, sustainability, life-cycle cost analyses, pavement management, preservation and rehabilitation, QA/QC, materials testing, and forensic evaluations.

Throughout her career, she has worked on paving projects for many national commercial retailers, municipalities, and airports. Stacie has proven leadership and organizational capabilities, as evidenced by earning the President’s Choice Award from the WTS Colorado Chapter early in her career. She currently serves on the WTS Puget Sound Chapter’s TransportationYOU Committee, and is dedicated to ensuring access to local outdoor recreation opportunities serving on the Board of Directors for the Lonesome Lake Preservation Group.